Wausau, Wisc.  (March 23, 2007)

Van De Yacht & Associates Advertising Agency of Wausau is pleased to announce that they have earned a Silver Addy Award for the creation and production of Bone & Joint Clinic’s lifestyle radio ad series.

The Fox Valley Ad Club presented this year’s Addy Awards for creative excellence at an event in early March. The Addy Awards is a three-tiered competition conducted annually by the American Advertising Federation. With over 60,000 entries, the Addy Awards are the world’s largest and toughest competition for the advertising industry. The American Advertising Federation, a not-for-profit industry association, conducts the Addy Awards through its 200-member advertising clubs and 15 districts.

“This Addy is particularly satisfying because it recognizes an innovative radio campaign that uses humor to deliver the client’s message — it is unique to healthcare marketing today,” stated Dennis Van De Yacht, President of Van De Yacht & Associates. “This creative award says you can communicate a serious message to your target market — and deliver it with humor and compassion.”